20 Under 40: Eric Maydew — TK Business Magazine

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20 Under 40: Eric Maydew
Area Director; Kansas Big Brothers Big Sisters

20 Under 40: Eric Maydew
Lisa LoewenEditor-in-Chief

Age: 34
Area Director
Big Brothers Big Sisters

Under Eric Maydew’s leadership, Kansas Big Brothers Big Sisters is serving more youth than ever before. Eric has also built successful fundraising events that raise nearly $250,000 a year in Shawnee County alone.

Eric is an active mentor to a Little as well as a lunch buddy. Through his involvement in a number of community organizations, like Topeka South Rotary and Forge, Eric works to ensure the at-risk youth in our community have a voice and that their stories are told.

“Fail forward.
Understanding that failure is not
fatal; rather an opportunity to
learn and be better for it.”

What is your motivation?
I am motivated by chasing my goals and aspirations, from being a good husband, good father or strong advocate for what’s right. Constantly reflecting on how I can be better and do more keeps me driven and grounded.

What is the most important characteristic that every leader should possess?
Integrity. Leading provides numerous challenges at all levels. Being able to show integrity and stay true to yourself and your values while facing adversity will ultimately reflect character and leadership.

What do you hope your legacy will be?
I hope my legacy has generational impact. Decisions I make today will hopefully last a lifetime and positively impact our community for decades to come. Learning from those before me so those after me can thrive and be better, would make for a legacy I am proud of.

Lisa Loewen

Editor-in-Chief

Lisa Loewen has been teaching journalism at the University of Kansas since 2004 on the Strategic Communications track. Loewen brings more than 25 years of experience in advertising, marketing and public relations. Her extensive writing experience includes magazine, newspaper and broadcast, advertising copy for print and television, as well as academic articles. Loewen’s career path has taken her from advertising agencies to corporate offices to education. As marketing director for an international communications company, she managed internal communications as well as information sent to clients throughout the world.

Editor-in-Chief

Lisa Loewen has been teaching journalism at the University of Kansas since 2004 on the Strategic Communications track. Loewen brings more than 25 years of experience in advertising, marketing and public relations. Her extensive writing experience includes magazine, newspaper and broadcast, advertising copy for print and television, as well as academic articles. Loewen’s career path has taken her from advertising agencies to corporate offices to education. As marketing director for an international communications company, she managed internal communications as well as information sent to clients throughout the world.

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