Local Entrepreneur Launches #Smartisbeautiful Campaign
The #SmartisBeautiful apparel line, available at www.4allhumanity.com, is using high-fashion to bring attention to bring attention to the lack of education available for young girls and women in Guatemala.
For each t-shirt purchased $5 will be donated to support their education. In total 4 All Humanity aims to send over fifty women and girls to school by raising $30,000 by August 1, 2015. These funds will help cover school fees, t-shirt and artwork production, and support the dedicated efforts of the 4 All Humanity team.
To promote the campaign, women from the Topeka community are being highlighted on the 4 All Humanity blog: http://www.4allhumanity.com/blogs/sketchbook.
Examples include: Norma Juma, Washburn University; Glenda Washington, GO Topeka; and Anita Wolgast, North Topeka Arts District.
“In Guatemala, and too many other places around the world, families are facing the difficult financial decision of sending their children to school versus sending them to work," explains Zoe Schumm, Founder of 4 All Humanity. "And too often, it is the young women in the family whose education becomes less of a priority."
4 All Humanity partners with artisans communities in Guatemala to design clothing and jewelry. The company participates in fair-trade principles, including providing fair, livable wages as well as on-site training to increase design skills and employability.
Those interested in supporting the #smartisbeautiful campaign are encouraged to visit the 4 All Humanity Facebook Page (https://www.facebook.com/4allhumanity) to learn how to get involved!
Founded in 2012 by Zoe Schumm in Topeka, Kansas, 4 All Humanity uses inspired apparel design to transform lives. At 4 All Humanity the artisans are at the heart of our company. Receiving a fair, livable wage empowers artisans to hone their craft, use their hands and change their lives. Thanks to Fair Trade principles, artisans are able to earn more than what they would at another job in their community. This extra income enables them to put their children in school, buy food and improve their neighborhoods. Learn more at www.4allhumanity.com.